Search engine optimization (SEO) is often touted as being extremely cheap and not costing anything, however, that’s not true. Even if you do everything yourself, you will still end up spending some money every month. So, with that said, we will now take a closer look at the different components of SEO and the costs associated with them. This will help you to plan out your budget for at least the first one or two months of doing SEO on your website.
The first thing you need to do is buy a domain and hosting. Of course, if you already have a site, then you won’t need to buy the domain and you would already be paying to host. However, if you don’t have a site, then you will need to pay about $12 for a domain and then hosting which can cost a couple bucks every month, depending on the host and plan that you choose. However, it should be noted there are many cheap plans which cost around $15 – $20 per month.
Next, you will have to do keyword research. This means you will need access to a variety of tools in order to do keyword research. There are many free tools which you can take advantage of such as Keywords Everywhere and the Google Keyword tool. However, in order to do proper research, you will most likely need an Ahrefs account. This is free for the first seven days, so you can sign up and get your research done within that time and then cancel. However, you will most likely need to use the tool again when you’re doing backlink research, so you may have to purchase a monthly membership which costs approximately $99 per month. There are other tools which you can also buy such as Semrush, KWFinder etc.
Thirdly, once you have your keywords done, you will need to create content for your site. Good content is now imperative and you shouldn’t post low-quality content on your site. You should post a minimum of 1,000 words per page and you should aim for at least 2,000 – 3,000 words per page. You can either write this content yourself or hire a writer to do so. It can cost you $25 – $100+ per article, depending on the quality and length of each article. So, if you’re planning to publish 100+ pages, then you can see this will cost you a couple thousand dollars.
Lastly, you will need to build backlinks. There are many types of backlinks such a PBN links, guest posts, PR links etc. You can build some of these links for free, however, you may need to buy some as well. There are many sites which have a fee for publishing a guest post and you will also have to pay a writer to create the guest post if you’re not writing it yourself.
In this https://www.thewrightseo.ie site you will read that there are many SEO costs you need to take into consideration before doing SEO. However, once you plan in advance, you will make a healthy profit from SEO in the long run.